marketing
4 Don’ts of Craft Shows
This is by no means a complete list of things not to do during a craft show, but they’re a few of the major ones. How do you stay positive during a show? Margaret Almon‘s booth Leave your face that says ‘I’m miserable’ at the car- you’re selling art but you’re also selling a story [...]
Team HiP – Etsy Street Team
(prints by Stephanie Corfee) When I joined Etsy last fall, I thought it would help my sales immensely. After all, it’s the premier place to buy handmade, right? What I didn’t expect was to be so lost in numbers. With many sellers being there for years, they had formed friendships and joined teams. I noticed [...]
The Business Card Dance: It’s better to receive than to give
Guest blogger: Alyson B. Stanfield, author of I’d Rather Be in the Studio! The Artist’s No-Excuse Guide to Self-Promotion. Alyson is teaching a fabulous marketing workshop in Pennsylvania on May 11 & 12. Are you one of those artists who passes out business cards willy-nilly? Stop it! In the case of business cards, it’s much [...]
what works for… tristyn albright
Many veterans on the art and craft show circuit are feeling the brunt of the economy and scaling back or giving it up all together. But for Tristyn Albright, who graduated last spring from Kutztown University with a Bachelor in Fine Arts, this is the time to dive right in and make her dream of [...]
The business of craft
If the act of making craft were the key to selling craft, there would be millionaire artists all over the place. But that’s not the case. Marketing your craft can be the hardest part of running a successful craft business. And if you’re new to making, you may be overwhelmed by where to start. The PA Guild [...]
7 tips on craft show etiquette
I recently shared some craft show etiquette tips on the Pennsylvania Guild’s blog and thought this would be a great one to get additional advice from HiP-sters. Here are 7 new tips for newcomers and veterans of the craft show world. Be sure to share your tips in the comments. Be you. People are buying you [...]
Share your craft
A recent post about the culture of cheap on the new Crafting an MBA blog got me thinking – A LOT – about the importance of talking about handmade and its essential role in our lives. As craft-makers and lovers, we sometimes think the act of making a craft is the most important part of [...]
Super ‘BOWL’ Challenge
2010 is not meant for Pennsylvania football. Not so good. Since neither is going to be in the Super Bowl, start a new annual tradition. Take this challenge from Wendy Edsall-Kerwin and make a bowl on Super Bowl Sunday. She made a bowl last year as a challenge to herself and this is Wendy’s challenge [...]
Online Tool Giveaway
Update: I’m now offering three separate prizes: 1 person gets $100 Google Adwords and the Flickr Pro account. And then 2 other individuals will receive $100 Google Adwords each. To try something different this week, I’m giving away two things related to growing your business online. $100 credit for Google AdWords – use the $100 [...]
need some experience? I Made It! Market is looking for an intern.
Carrie Nardini – the brains and sheer force of will behind Pittsburgh’s I Made It! Market – is looking for an intern interested in gaining experience with all aspects of running an indie craft market! Here are the details: I Made It! Market, a nomadic indie-crafts marketplace is currently seeking an intern for the remainder [...]
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